August 2021


The release for .zuerich domain names has started. As of today, holders of a registered trademark which has been applied at the TMCH can register their naan under the .zuerich domain. This first phase, the so-called sunrise, will run until 29/10/2021.

On November 22, the Early Access Period (EAP) starts for a period of 10 days. From then on, anyone can register a name under .zuerich for a higher price. This price will drop slightly every day.

General Availability (GA) will start on December 2, 2021. From then on, anyone who wishes to do so can register a .zuerich name.

Keep in mind that the registry does impose certain conditions. A name under the .zuerich extension is only available to companies or public institutions in the canton of Zuerich.

At bNamed we also offer you the option to pre-register your .zuerich name for the GA.

The Australian registry has announced that they will allow direct registrations under .au from March 24 2022. Until now, only third level registrations are possible (,, but that will change from March 2022.

With the release of the .au domain, Australia is following the lead of the UK and New Zealand, among others, who, after years of emphasizing third level domains ( and respectively), also released . uk and .nz.

From March 24th onwards, anyone who wishes to do so can register a name under .au. However, you must take into account the specific conditions imposed by the registry. These conditions now also apply to a registration under or

You must:
– Either have a registered trademark in Australia or be an Australian company
– The domain name you wish to register must correspond to your company name or brand name or be an abbreviation thereof
– The name may also refer to a product or service of the person who wishes to register the name.

If you don’t meet these conditions, be sure to contact bNamed. We can undoubtedly still help you out.

On March 24th the Priority Allocation Process will also start. From then on, owners of an Australian domain name will have priority for 6 months to register their name directly under .au. The owner of will then be able to register
If party A has registered and party B has registered and both want, priority will be given to the one with the oldest domain name registration.

This priority will end on September 20th. After September 20th the owners of a third level .au name (,,…) will no longer be given priority.

After much deliberation, you have found the right name for your company. After a lot of blood, sweat and tears you have devised the perfect online marketing campaign for a new product launch. In short, you are all set to get started. And then… it appears that the domain name has already been taken. Recognizable?

If this happens, you can certainly also contact bNamed. We are happy to use our expertise to help you. In this situation, our ‘Domain Buy Service’ can offer a possible solution.

What exactly does bNamed’s Domain Buy Service mean?
Very simple, through our Domain Buy Service we will try to get hold of the domain name you want. We will look for the owner of the domain name and ask if he/she is interested in selling the domain name. Of course you are the one who determines how much this name may ultimately cost you. We will then negotiate as a third party on that basis. In short, once again we strive to relieve you of any frets and worries!

What is the advantage of letting bNamed negotiate through our Domain Buy Service?
– First of all, everything is 100% anonymous. The current seller will not be informed by us who the ultimate buyer of the domain name is. And this can help bring the price down significantly.

– Secondly, we save you a lot of time. Since the new GDPR legislation, finding out who is the current owner of a domain name is often time-consuming. Once you have the data, it remains to be seen whether the current owner actually wishes to respond. We will look into everything for you, make various contact attempts and keep you closely informed.

– Thirdly, we now have more than 20 years of experience in the world of domain name registrations. So we can seriously throw in some expertise when it comes to (normal) cost prices for domain names.

– Finally, and quite importantly, we make sure that if the current owner agrees to a sale, it can be done safely through a recognized partner.

In short, through our Domain Buy Service we do everything we can to provide you with your desired domain name.